The problem: 
Facilitate innovation and collaboration between financial institutions and FinTechs to achieve greater access to formal banking services for the unbanked and underbanked.

Client:
International Finance Corporation
Monetary Authority of Singapore
ASEAN Bankers Association

My role
Team lead and UX/UI Designer with a squad of junior and service designers, financial researcher and tech teams based internationally at the India and Sri Lanka offices.

Responsibility: 
Taking on board the work from a previous departing UX lead.
Facilitate competitor and user workshops to define the target market. 
Provide guidance to the overall business strategy. 
Create wireframes and prototypes for usability testing.
Design of all visual design.

The SAAS solution
APIX - The online global marketplace for collaborations between tier 1 Financial Institutions and FinTechs, as launched by the Indian Prime Minister at the Singapore Fintech festival. Users can exchange ideas in a community-led environment, co-design new financial products and services within a cloud-based and secure sandbox.
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