The problem:
Moonpig has recently gone through a fundamental brand shift requiring thought in how to feed the new design approach through the entire design system across mobile and web platforms.
My role:
UI Designer at Moonpig, with a squad of 2 product designers, UX researcher, UX designer and tech team.
UI Designer at Moonpig, with a squad of 2 product designers, UX researcher, UX designer and tech team.
Responsibility:
Interaction and visual design.
Interaction and visual design.
The solution:
Provide guidance in the further development of the new pattern library as well as the purchasing process across web and native app platforms.
Design system and purchase process








